This process of transporting the abstract idea I have in my head to the real world has been both challenging and frustrating, particularly because I am constantly questioning myself and my idea. However, I have decided that this is the last time I will state that both in this blog and in real life and I will just go with it.
The Idea
My idea is in a way divided in two things I want to do.
- Become a connection between creative individuals with different talents (writers, screenwriters, artists, etc.) and people with projects that need to hire this individuals.
- Helping people bring their ideas to life, helping them in the process of downloading their ideas from their head to the real world. And then organizing and creating the necessary team for their idea to become a reality, however not being involved in the implementation part of the idea.
There are a few reasons behind why I want to do this. First, I intend this to become a business that eventually will satisfy me both creatively and financially. Second, I feel through talking with different freelance creative professionals that it is quite hard to bring their ideas to life on their own or get the opportunity to work on projects they would like and excel in within the industry as an independent creative (not being part of a big company).
I also know that on occasion working for a big company can end up drying up your creativity and thus you become frustrated, unmotivated and it is impossible to live to your enormous potential.
I believe that throughout this few week while I write in this blog this ideas will be filtered and reconstructed a few times, and I am excited to see where they end up leading me. For now, the next steps that I will be following are:
- Primary research: I will talk to a few people who would be “my potential clients” or stakeholders to see if this idea that I have is actually a need that exists, if it would be desirable to them, and also to try to establish what are the particular areas in which they would need “help” with and where I can intervene.
- Secondary research: I will do some academic readings, specially in the area of art direction, talent management, collaborative creative thinking/working, as well as in general in the creative industries and management for I think these topics will help me narrow down the particulars of this project.
- I will think in particular “What is the change I want to see” and “Why”